Social media are computer-facilitated information that allows the formation and distribution of information, concepts, occupation comforts and completely different kinds of communication through information processing companiesand systems. the variety of character and integral social media amenities presently accessible announces contests of description, even supposing there area unit some common structures.Common Properties of the Social Media entities:• Social media area unit interactive web 2.0 internet presentations• It consists of User created content like transcript writings or commentaries, digital pics or videos, and figures created via all digital communications• Users generate service-specific sketches for the internet website or applications that area unit deliberate and preserved by suggests that of their social media cluster.• Social media facilitate the boom of on-line social networks through linking a user’s outline with those of variousentities or teamsUsers usually contact social media services by suggests that of Internet-based technologies on laptops, laptops computer systems or down load amenities that offer social media services to their mobile sets. Through these services, customers will get right of entry to shared platforms via that people, groups, and businesses will share, develop, debate, and adapt user-created content or pre-made content forwarded on-line. They gift spare and traditionalmodifications to communiqué between commerce, societies, groups, and people. Social media has modified the communication fashion of people and big institutions. These changes are the eye of the growing fields of technical analysis. Social media diverge from print like magazines and newspapers or electronic media like Radio and televisionin several aspects, containing the worth, scope, incidence, interactivity, usability, contiguity, and sturdiness. Social media channels add a dialogic manner however the common media works in a very monologic manner. a number ofthe foremost notable social media websites area unit Google +, Facebook, WhatsApp, Twitter, WeChat, Linkedin, Viber, Instagram, YouTube, Pinterest, VK, QQ, QZone, Tumblr, MySpace,SnapChat .These social media websites have quite 100,000,000 registered users.