Thus, when we talk of the impact of cinema in India we are trying to understand and analyze what the effect of cinema is on the viewers. Since it is very well accepted that visual has a great impact not only on children but even on the adult mind, though to a limited extent. However, this impact is more applicable and visible in the young and the unlettered people.
This is because; the young have an immature mind and can be influenced by what they see very easily. On the unlettered adult also the impact is obvious and, this is because he does not know the facts and can be influenced by whatever he sees. He does not have an analytical mind so, he thinks what he sees is just the right thing to do.
Thus the picture of the cinema screen is seen to have an indelible mark on the young and the unlettered. With this backdrop, the producers and directors of films have a greater responsibility for producing clean and meaningful pictures. However, this is not happening and that is why we see the scenes of the cinema halls being experimented in real life by the two categories just mentioned.
The effect of the cinema’s trash is being rediscovered by the children and the lower categories of our population. Once they are out of the hall, they try to recollect what all they saw and try it out in their own lives. The cinema is teaching the two very important things which are ruining the fabric of our society. The two things most common to almost all movies are, vulgarity and violence. When the young see all this they are very naturally tempted to copy all, and the result is here for all of us to see. This modern trend of the Indian cinema is a pure imitation of the west and Hollywood.
Bare bodies, vulgar pelvic movements and violence have a very negative impact on the children, who copy it all and thus destroy the traditional Indian culture of shyness and goodness.
Besides all this being copied, what has harmed most is the glamour seen on the silver screen. This again has a negative impact on the young and the lower classes. The young want all they see of glamour. For this, their demands from their parents go sky rocketing, and, when the parents are unable to fulfill all their wishes for a life full of glamour they tend to be frustrated and even commit suicide. The young are vulnerable to new thinking so, when they see all the show biz, they start thinking that, this is life, and, when reality is proved to be contrary, they get depressed.
This is a very, very negative role of the cinema on the young. In the very same way the uneducated adults also see the glamour and money and the fact that, crime is always rewarded or, at least not punished they also, want to live a life of affluence and learn to be violent or criminals.
Thus, the impact of the Indian cinema on our people is enormous. Our budding generation is getting wrong notions of what life is and can be. Violence and vulgarity are making space for itself in every home. The impact of the Indian cinema is absolutely disastrous for the future generation. They love to achieve all that their heroes and heroines have, and in the bargain they lose track of even a simple happy and satisfied life.
The cinema and all those working in this line must take it as their responsibility to help generate human values rather than unethical standards. The Indian cinema must owe allegiance to India and its future generations. Movies teaching and depicting what India was, what it has become and what it should be in the future would be clean themes for movie stories. Just as this visual aid is corrupting the people, that neat and clean cinema will surely enhance our ethics and morals. For, that visual will also surely leave an impact.
The westernizing of the cinema has become a bane to Indian culture, and is helping in producing on uncultured, uninhibited and disobedient generation. Today, in place of having teachers and parents as role models for the children, they take their loved heroes and heroines as their models and ideals. Thus, the onus of creating a sense of maturity together with clean entertainment lies on all the personalities involved in the cinema.
Today, popular good cinema has become a rarity. This is because, the film makers use this platform to earn money, so, cinema instead of being treated as a learning material is now treated as a commodity which, when sold will fetch rich dividends. What the impact of cinema is, and will always remain is, for us to ponder. A change in the trend of the Indian cinema is long overdue. If the people involved have any loyalty and a sense of responsibility, production of clean entertaining cinema must start forthwith.