Delivering an accurate information avoids confusion and provides an insight. This means without accuracy in communication will not only result to bad decisions, but will be a hindrance to others in making better decisions and understanding. It is important that you spread accurate information as the audience depends on the information the speaker relays especially during an argument or debates to be able to understand the point and the truth. For example, in a business, to be able to achieve strategic and operational business objectives, getting and delivering accurate information to the right people at the right time must be done. For the marketing sales people, they must give the right and accurate information about the products they are advertising in order to gain the customer’s trust, loyalty, and respect for both the business and the sales people. To be able to convince people that you are saying the truth and accurate information about something, you must speak more sincerely and genuinely and keep an eye contact with every individual in the audience. They would know if you are speaking accurately as the tone of your voice and bodily vibration carries a sustaining vibration that the listener more readily accepts. It does not only help the listener trust you and build more relationship with you as you deliver the accurate information, it also helps your mental and emotional aspect become more balanced. We can take this scenario as a demonstration – say, you are in a room and you are listening to a loud music from a speaker with your friends who are talking with you at the same time, you cannot focus on the music and feel uncomfortable as the noise is mixing up in your mind. Compare when you are listening to music in earphones peacefully and without any noise but only the music you are hearing. This demonstrates that you are in a balanced state, and in this state, your intuition improves and you will not feel any hesitations or discomfort. In order to effectively relay an accurate information, you must be precise with your wording and keep it simple and clear, which means it is not necessary to put some extra words that only add extra noise. Engaging the audienceEngaging the audience is an essential part of an important meeting or presentation. It is not enough by only sharing the information and delivering it across the audience, if you have the opportunity to influence or lead people then you need to engage them in an effective way to keep they from distractions. This distractions involves audience that may have been tired from commute or they are probably stressed from lack of sleep. They can be also preoccupied with a lot of responsibilities and works needed to finish by near deadline or more interested in just emails than what you have to say. If you fail to connect with the audience, they will start to feel distanced from the discussion, begin to lose track of what is happening and eventually fail to understand your ideas and insights. To be able to engage the audience, help them stay awake, to pay attention and absorb all the important points of what you are saying, is to make an energetic, useful and staged presentation with visual aids and anything that can get their attention. First, before making a presentation, you should ready yourself and think creatively and find out about your audience’s interests and needs. It is to give them an impression that you have already thought about your presentation and made it out of the audience’s interests and needs. Second, in order to stimulate the audience’s thought processes, you should find an opportunity to ask them questions (even rhetorical questions) as you move through your presentation. Also, eye contact is one of the most effective way in engaging your audience to consider you and acknowledge what you are saying. Without this action, you will seem nervous and unconvincing for your audience, which may result to a poor performance in presenting. Third, gestures that are approachable and friendly serve to extend your presentation to them thus help them feel more involved. A great way of using your gesture will greatly enhance your presentation as audiences feel way more involved with a presenter who is relaxed and comfortable in his position. Lastly, using a ‘normal’ language has a direct influence in engaging your audience. By the word ‘normal’, it means not too formal or informal and not too technical or too simplistic. You need to stick to using your natural conversational tone rather than a formal ‘academic’ tone as it will help the audience feel more familiar and easier to listen to.